....2 Bar stools from our kitchen– free
....Coffee mugs from the Hotlink clearance sale- $.99 each
Buying cappuccinos, iced lattes, etc. for expo homebuilders and contractors at our booth's coffee stand $1300
Having a 2 day continuous line for coffee wrapping around the booth, showing up the other exhibitors and allowing us to do some great prospecting and quoting…PRICELESS!
I must say this was one of my better marketing ideas...